Know the value
Start with one practice. Then carry what works.
“Grow the practice” is not a brief. One practice, one treatment and 90 days of numbers you can see give you a real decision:…
What we learn between the first search and the chair.
Short notes and guides for dental practices and DSOs, written from the work: the calls, the forms, the schedules and the numbers in the platform. Each one covers one step of the path a new patient takes.
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The lead is not the outcome
“Tell me what happened to those 75 people.” A DSO CEO’s question about 75 web forms, and what a practice needs in place to answer it.
Read the note ↗Latest notes and guides
One step of the path in each. Short enough to forward to your front desk or your practice owners.
Create demand
Search finds the ready patient. Video reaches the rest.
Google Ads and your Business Profile catch patients who already know what they want. Video from your own doctors and patients reaches the ones…
Field Note
Dr. Katris · Carol Stream Dental Associates
Dr. Katris on filming with the CareRM team during a working day at the practice.
Guide
One Day. Six Months of Dental Content.
The shoot-day playbook for turning one focused filming day into a campaign-ready content library built to last.
Field Note
Video Builds Patient Trust Before the First Dental Visit
A nervous patient decides whether to book before they ever sit in the chair. Video lets them meet you first.
Field Note
Local SEO for Dental Practices: Google Map Pack
Local SEO for dental practices increasingly comes down to your Google Business Profile.
Field Note
Why Dental Websites Lose Patients Before the Phone Even Rings
Looking great is only part of the job. Earning enough trust to get a nervous visitor to pick up the phone is the rest…
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Field Notes is a short email for dental practices and DSOs: one thing we saw in the calls, forms or schedules, and what to check at your own practice. Sent only to people who opt in.
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